Work

Real work for real businesses.

Every project starts by understanding the business from the inside. Here are the Studio’s cases — starting with the latest.

julisgroomer.pt
Juli’s Groomer website homepage
Real project · Website

Juli's Groomer

A grooming studio in Caparica needed one place where clients could find everything — services, prices by size, family boarding, photos of the pups — and book without ten back-and-forth messages.

Client
Juli's Groomer
Sector
Dog grooming & boarding
Location
Caparica, Portugal
Delivered
Website + management system
  • Online booking
  • WhatsApp
  • Price table
  • Gallery
  • Instagram
  • Map
  • FAQ
  • Boarding page
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Challenge & solution

Fewer messages, more bookings — and organised admin.

01Challenge

Information was scattered across messages and social media. Clients kept asking the same things: prices, hours, how to book.

02Structure

Services with “from” prices, a table by size, family boarding, creative grooming, gallery, about Julieta, FAQ and contacts with a map.

03Conversion

Online booking with an integrated calendar, plus WhatsApp and click-to-call buttons across the site.

04Identity

A warm, playful tone, with the studio mascots and photos of the pups as the stars.

05Back office

Beyond the website, a Google Sheets management hub for day-to-day running: bookings and requests, client files and grooming records, payments and end-of-day close, a loyalty club, expenses, inventory and analytics.

instagram.com/bysuellenfernandes
By Suellen Fernandes Instagram grid
Real project · Social media

By Suellen Fernandes

A hairdresser and make-up artist specialising in colour, newly arrived in Portugal, with an Instagram that had been quiet for months. The goal: post consistently again, attract clients in Almada and nearby, and build visibility around Lisbon.

Client
Suellen Fernandes
Sector
Hair & make-up
Location
Almada, Portugal
Period
2023 – 2024
  • Strategy
  • Editorial calendar
  • Copy
  • Before & after
  • Reels
  • Stories
  • Paid ads
  • Vector logo
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What we did

From a quiet profile to a strategic routine.

01Audit

A review of the profile, its numbers and audience, with clear goals for each stage of the funnel.

02Brand basics

Logo rebuilt in vector from a low-quality file, optimised bios and a new Facebook page linked to Instagram for ads.

03Content

A fortnightly calendar of before & afters, hair-care tips and trend reels — with copy, design and scheduling.

04Routine

Guidance on capturing content in the salon and a stories routine to keep the audience close.

The next case could be yours.

New content and web projects will appear here as they launch.